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Option C is to read the article Psychological Targeting as an Effective Approach
Option C is to read the article Psychological Targeting as an Effective Approach to Digital Mass Persuasion by Matz et al and this news story. After reading answer the questions below. (you may also want to watch a ted talk on the topic)
Reflection Journal Questions: What social psychological phenomena are driving consumer behavior and marketing practices in the digital age? What are your personal experiences with psychological targeting? Do you think new laws should be created to limit psychological targeting? If so, what should these laws look like? If not, why?
Make sure to write at least 1 FULL page of reflection for each journal (approx. 280 words). No need to include a name/title/header in the papers since I automatically knows who you are and who the instructor/course is. (Yes, you’ll lose some points if you take up lots of space with a header!)
Format using times new roman, 12-point font with double-spaced lines. NO .PAGES DOCUMENTS!
Writing/grammar should be decent. If I can’t understand what you’re trying to say, you won’t score very well.
Use your Social Psychologist brain to respond to the journals. It is a great idea to integrate key terms and concepts discussed in lecture or readings when responding to the journal prompts and to analyze your reactions to the prompt according to the science of social psychology.
DONT PLAGIARIZE, submissions will be screened. Likewise, use a reference list and in-text citations if you are relying on sources.
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